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Exhibit Hall OpenGrand Ballroom Salons 3-6 Tuesday 1:00 pm- 7:00 pm Decomposing Media Operations: Leveraging Advanced Content And Metadata Management SolutionsBrian Campanotti (Front Porch Digital, Canada) As the broadcast paradigm continues to morph, content owners are faced with increasing challenges in gaining operational efficiencies, preserving content and to effectively monetizing their valuable assets. Add to this the changing expectations of the viewer and the multitude of new content delivery mechanisms, and the complexity of these challenges rises exponentially. As a starting point for meeting these challenges, it is helpful to decompose a media organization into its component workflow entities -- or macro-blocks -- from a high level perspective. In this way, we can better understand flow in the environment and recognize possible efficiencies, ROI and revenue opportunities. This paper will take a high level view of the media organization and show that technical blocks focusing on Content Storage Management (CSM) and Metadata Storage Management (MSM) are fundamental to its future agility and growth. Armed with a clear understanding of the workflow components that comprise a media operation and technological enablers such as MSM and CSM systems, businesses quickly can recognize opportunities that require little additional investment and little or no human involvement. Tuesday, Oct 27 Sponsors |
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